Fosway AI Market Assessment for TA 2025

AI is reshaping talent acquisition — but not all vendor claims match reality. Fosway’s 2025 AI Market Assessment reveals which innovations are live today, which are still hype, and who is truly leading the way.

Explore AI capabilities using the inaugural Fosway AI Market Assessment for Talent Acquisition, and see why Phenom earned the highest position in AI adoption — outperforming the market across every stage of the TA lifecycle with independent proof of broad, real-world AI leadership

Phenom isn’t just leading in AI adoption — we’re also a five-time Strategic Leader. Download your copy of  the Fosway 9-Grid™ for Talent Acquisition 2025 here.

An Inside Look

Discover the areas of AI innovation and adoption that set Phenom apart in talent acquisition — plus:

  • See how vendors rank on AI adoption compared to the market average and best-in-class benchmarks

  • Explore where AI is already live across the TA lifecycle — from employer branding and candidate engagement to assessment and onboarding

  • Understand which capabilities are mainstream, emerging, or niche to help your team focus on what matters most


Despite widespread claims of AI-enhanced functionality across talent acquisition vendors, only 27% of mapped AI features are actually live with customers. This significant gap between marketing promises and reality means buyers cannot rely on product roadmaps and must demand visibility and evidence. Those vendors with genuinely live AI capabilities not only possess a competitive advantage but can deliver critical differentiation for companies across employer branding, recruitment marketing, candidate engagement, filtering, assessment and onboarding.

David Wilson, CEO of Fosway Group.

Get your copy of Fosway AI Market Assessment for TA 2025 today

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