Kristina FinsethJanuary 01, 2016
Topics: Talent Experience

5 tips to improve hiring in 2016

It's 2016 and that means 'school' is back in session so listen up for these 5 tips to improve your hiring in 2016. With U.S. unemployment at 5.6%, it's a candidates' market. Improving hiring means hiring more high quality candidates - that's why now, more than ever, is the time to ramp up your hiring strategy.

1. Consider Your Employer Brand

According to a recent study, 69% of job seekers would not take a job with a company that has a bad reputation - even if they're unemployed.

2. Max Out Your Metrics

The new year is the perfect time to deepen the intelligence of your metrics. You should look for where the gaps are, such as: qualified applicants, turnover, vacancy rate, declined vs. accepted offers, and the performance of new hires based on the source that generated the lead. Many businesses remain stuck at a basic level, reliant on manual systems and Excel sheets. Employers with the ability to gather and analyze data effectively will continue to be successful in developing robust talent acquisition and retention strategies in 2016.

3. Be Nice To Your Applicants

Only 85.3%of businesses sent a 'thank you' correspondence to applicants, down from 89.5%. The average amount of time it takes for a recruiting team to fill a position has risen substantially in the past five years. Most human resource functions have big opportunities in 2016 to speed up the hiring process without sacrificing the quality.

4. Think Like A Marketer

Candidates today are more sophisticated, educated and technology-enabled than ever before. They have the technology to shop for the right opportunity on what ever technology platform they choose. So why does searching for a job have to be more difficult than shopping online? Employers should look to create consumer-like experiences that are engaging for each candidate in order to attract top talent. There is no difference between marketing and selling a product – or a job. Create content to add context to how the position fits into the company’s structure and culture to treat candidates to a high-quality experience that is relevant to the respective needs and objectives of each candidate.

5. Get Creative

Don't be afraid to get think out of the box when it comes to your 2016 recruiting efforts. Use creative media like pictures, videos and graphics to engage candidates. The process of searching for a new job, should be an inspirational experience. Inspire and delight candidates with a high-quality and engaging experience for search to apply and all the way through hiring.

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