Phenom
Campaigns
Stay connected with talent 24/7
Communicate with Personalization
Send tailored messages that build connections with candidates at scale.
Automate Time-Consuming Tasks
Create automated email campaigns to nurture talent while recruiters focus on more strategic work.
Analyze and Optimize
Track performance and adjust efforts to improve results.
Nurture job seeker leads
How campaigns convert candidates
Featured reads
View all
Ultimate Guide to Recruitment Campaigns: Strategies for Modern HR Success
How Land O'Lakes Swiftly Delivered Its Most Impactful Campaign To Get Critical Jobs Filled
June 23, 2022
First-Class Talent Delivery: How Royal Mail Transformed Their Recruitment with AI and SAP
Driving Impact with Talent CRM Strategies for Seamless Change Management
More to explore
Frequently Asked Questions
Yes. Phenom Campaigns builds drip sequences that trigger based on candidate behavior or status and personalizes content using candidate profile data. Each message is relevant to who the candidate is and where they are in their journey.
This is different from mail merge. The personalization is driven by behavior and fit data, not just inserting a first name.
Yes. Phenom Campaigns covers email and SMS from one interface. Both channels use the same candidate data and brand guidelines.
Recruiters and talent marketers do not need separate tools for each channel. Everything is managed in one place with full visibility into how candidates are engaging across all three.
Phenom X+ drafts email and SMS campaign content automatically. Campaigns built with X+ see 36% higher response rates on average, and 62% require no edits after AI generation.
X+-generated emails drive 1 in 5 candidates to apply, which significantly outperforms typical email conversion rates for recruiting outreach.
Yes. Phenom drip campaigns run automatically based on the rules and timing you configure. Candidates receive relevant content over weeks or months without a recruiter manually sending each message.
This keeps passive candidates warm so that when a role opens, they already have context about your company and are more likely to respond quickly.
Phenom shows open rates, click rates, and application conversions at the campaign level. Source information is available throughout the process so you know what's working, not just what happened.
Marketers can optimize in-flight rather than reviewing results after a campaign has fully run.
Yes. Campaigns is integrated with Phenom Talent CRM. Recruiters segment candidate lists from the pipeline, launch campaigns, and track engagement without leaving the platform or exporting data to a separate email tool.
When a candidate engages with a campaign, that activity updates their CRM profile automatically so recruiters have full context before following up.
