Recently ranked 9th on the 2017 LinkedIn Top Companies list, L’Oreal is known as the world leader in beauty. With a presence across 140 countries and five continents, L’Oreal boasts some of the most well-known beauty brands including Kiehl’s, Yves Saint Laurent Beauté, and Maybelline New York, to name a few.
Here’s more information on L’Oreal:
Company Size: 89,000+
Career Site Link: https://careers2.loreal.com/
ATS Used: Avature
New Site Key Features: Personalization, LinkedIn Integration, Video, Recommendations and EVP Content on Job Description Pages, Talent Community, People Detection, Predictive Job Search, Responsive and Mobile Optimized, Apply Mirroring
Here are some of the unique features of L’Oreal’s career site.
Job Recommendations Based on Browsing History
As prospective candidates navigate L’Oreal’s career site, potentially returning later to further explore, they are provided personalized job recommendations based on their browsing history on your site. If they were browsing opportunities in market research and intelligence, they will be provided with any other opportunities related to those jobs they already looked at.
The best part? The candidate doesn’t have to apply or create a profile to get personalized recommendations.
Directly integrated on L’Oreal’s career site, you’ll find Glassdoor employee reviews. Instead of creating a break in candidate experience so candidates leave your site to view reviews elsewhere, it’s important to be transparent about what your current and former employees are saying about your leadership, culture, and company as a whole.
With the integration, candidates can stay on your career site to view reviews directly, creating a consistent and transparent candidate experience.
Predictive Job Search
Search isn’t only important as part of the candidate experience. It’s vital to pretty much any online activity. L’Oreal’s career site utilizes predictive job search functionality, enabling candidates to hone in on the opportunities and content they need to see in order to make a decision to apply to your organization.
Transparency in the Recruiting Process
To help candidates maximize on the application process, L’Oreal transparently lays out the steps to its apply process for open opportunities. From how to search for a new opportunity on the career site to what information to share on a candidate’s resume, outlining the process is a great way to build trust with candidates.
These are just some of the unique differentiators with L’Oreal’s career site. Want to learn more on creating a personalized candidate experience for the talent you’re seeking? Reach out to us today to learn more.