The Definitive Guide to Recruitment Marketing

Recruiting today's top talent requires a marketing mindset — one that helps TA teams attract, engage, nurture, and convert quality candidates. By incorporating marketing tactics and technology into your recruiting strategy, your team can more effectively reach high-performing talent, convey a relevant, strong employer brand, and provide a first-rate candidate experience.

In The Definitive Guide to Recruitment Marketing, you'll learn the latest trends to better connect with job seekers, including how to:

  • Build an engaging, effective recruitment marketing strategy

  • Expand your talent reach across 4 key marketing channels

  • Refine your employer brand to attract and retain best-fit candidates

  • Optimize your strategies with key metrics

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