How Brother International Corporation Increased Completed Applications 140% with Rebrand
Consumer electronics company Brother International Corporation needed a solution provider that could quickly—and expertly—support an employer rebrand and their end goal: to attract, engage and convert more job seekers with an engaging career site, easy application process, and way to nurture passive leads. Prerequisites included: In just three weeks after launching their rebranded career site on Phenom’s Intelligent Talent Experience platform, Brother saw a major lift in key success metrics—including total job seekers, page views, and completed applications. Check out the case study to learn how!
