Joanna KeelSeptember 19, 2024
Topics: Talent Experience

The Strategic Guide to Skills-Based Hiring for a Competitive Edge

Skills-based hiring is transforming how companies approach recruitment, shifting the focus from traditional qualifications like degrees and job titles to the actual skills needed for success. While many organizations have long emphasized skills in employee development, incorporating them into the hiring process is gaining momentum as businesses seek more effective ways to match talent with roles. This approach goes beyond the limits of a resume and can redefine how we think about finding the perfect fit for a job.

Industries like IT, financial services, and manufacturing are leading the charge by prioritizing skills over experience. This method zeroes in on the competencies required for success, helping businesses identify candidates who align more closely with job demands. However, the practice has been slower to catch on in high-volume, frontline roles, where rapid hiring often takes precedence. Despite this, skills-based hiring has the potential to streamline hiring processes, even in fast-paced environments.

Kristin Starodub, Principal at Deloitte, emphasizes the need to actively identify skills gaps, build trust in implementing a skills-based hiring approach, and rethink traditional HR practices to support this shift. By addressing these areas, organizations can better align their workforce strategies with evolving business needs and create a culture that fosters continuous learning and adaptability.

With a shrinking labor pool and changing educational trends, skills-based hiring offers a way to address talent shortages and future-proof organizations by aligning their workforce with the real-world skills that drive success. 

In this blog, we’ll cover everything you need to know about skills-based hiring, including use cases, the benefits of transitioning to a skills-based hiring approach, key trends you need to consider, and more. 

In This Article

    What is Skills-Based Hiring? 

    Skills-based hiring is an approach that prioritizes the specific skills and capabilities needed for a role, rather than focusing solely on traditional qualifications like degrees or job titles. This method evaluates candidates based on their practical skills and how well they match the job’s requirements.

    Technology plays a key role in this approach, enabling more precise assessments and streamlined hiring processes. Advanced platforms using the latest AI ontology technology can help identify the skills that are most relevant to a role, assess candidates through skills assessments, and match them with job requirements more effectively. 

    This shift allows employers to tap into a broader and more diverse talent pool by focusing on what candidates can actually do, rather than just their formal credentials. By leveraging technology to focus on real-world capabilities, skills-based hiring helps organizations adapt to a changing job market and address talent shortages more efficiently.

    Traditional Hiring Methods vs Skills-Based Hiring 

    Traditional hiring practices often rely on surface-level indicators — degrees, job titles, and the prestige of past employers. It’s a formulaic approach, rooted in assumptions that credentials alone reflect capability. 

    Skills-based hiring challenges this thinking. Instead of focusing on what a candidate’s resume says on paper, it dives deeper into what really matters — their ability to perform, adapt, and thrive in the role. It’s not about where someone studied or the name of their previous employer; it’s about the skills they bring to the table and how well they align with the needs of the business.

    In a world where two-thirds of adults don’t hold a bachelor’s degree, and where some of the biggest companies are dropping degree requirements, clinging to traditional hiring methods risks overlooking incredible talent. Skills-based hiring opens the door to a more diverse, adaptable workforce — one that’s assessed based on real abilities.

    So why stick to traditional hiring models that can exclude capable candidates? Skills-based hiring is a shift that not only meets today’s business demands but also sets the foundation for success in a rapidly changing world. 

    “I think we’re still in that early adopter phase,” John Deal, Product Manager at Phenom said. “But we’re starting to see people move from theory to practice, and as more people move into that practical stage, then the dominoes start to fall.”

    Related: The Skills of Tomorrow: Your Questions Answered!

    The Benefits of Skills-Based Hiring

    Wider Talent Pool

    Skills-based hiring offers a transformative shift, allowing organizations to tap into a wider and more diverse talent pool. With traditional hiring, recruiters can miss out on exceptional candidates who don’t check all the conventional boxes like degrees or past job titles. 

    However, talent sourcers face a significant challenge around the speed and responsiveness in progressing candidates through the hiring funnel. Phenom Intelligent Sourcing, X+ Source, AI Discovery, and Fit Score address these common issues by streamlining and automating the recruiting process, thereby improving key metrics such as cost-to-hire, time-to-hire, time-to-fill, and quality-of-hire. 

    These tools simplify sourcing, allowing recruiters, sourcers, and other talent acquisition professionals to quickly and efficiently identify qualified candidates in a wide, diverse, and intelligent talent pool

    Accelerated Time-to-Hire and Reduced Costs 

    Picture a system that automatically searches through your Talent CRM, employee networks, and the cloud, presenting only the top candidates — those who truly have the skills and experience that align with your job requirements.

    No more sorting through piles of irrelevant resumes or spending hours manually tweaking search criteria. Intelligent automations powered by skills-based data can do it all for you, bringing the best talent directly to your fingertips, ultimately lowering the cost of recruiting by reducing manual effort and wasted time.

    For those elusive niche roles or hard-to-fill positions, this approach is a huge time saver. In just minutes, recruiters can set up specific skill criteria, and Phenom’s AI instantly surfaces dozens of candidates who are a good fit. It’s not just about speed; it’s about quality. 

    You’re no longer stuck fishing in a small, limiting pool of candidates. With a focus on skills, you unlock a broader base of candidates and avoid costly mis-hires and lengthy vacancies.

    Improved Retention Rates

    Skills-based hiring doesn’t just lead to faster, best-fit hires — it also significantly improves retention. When you hire based on a candidate’s relevant skills, they’re more likely to stay with the organization long-term, as they feel better aligned with the role and the company’s needs. 

    The impact? Less time spent on manual candidate searches and more time engaging with top talent. Most importantly, you gain the confidence that you’re not just filling a position, you’re filling it with the right person. Skills-based hiring powered by intelligence isn’t just an upgrade — it’s a competitive advantage in today’s fast-paced job market. 

    Key Trends in Skills-Based Hiring

    Some of the most significant trends shaping the future of talent acquisition are through the use of Skills Intelligence to streamline hiring processes and improve outcomes. Phenom’s Skills Intelligence system helps companies quickly map the skills required for each role, leveraging real-time data and AI to provide a comprehensive view of what makes candidates a strong fit. This technology enables organizations to move beyond traditional hiring criteria, such as degrees or job titles, and instead focus on the skills that truly drive success.

    For hiring talent with a skills-first approach, this brings several critical benefits:

    Faster, more targeted hiring: what used to take HR teams months or years to define — often resulting in outdated or incomplete information — can now be done in a matter of weeks. Phenom’s AI-powered system maps skills to specific roles, helping recruiters pinpoint the exact capabilities needed. This ensures a quicker, more accurate matching process and reduces the time spent searching for the right candidates.

    Better candidate matches: by identifying and mapping the precise skills that align with job requirements, recruiters are presented with highly relevant candidate recommendations, improving the quality of hires. This means no more wasted effort on unqualified applicants, allowing hiring teams to focus on engaging top talent from the start.

    Adaptable hiring strategy: skills intelligence also enables hiring teams to be more proactive. As roles evolve and new skills become necessary, the system automatically updates its recommendations, helping companies adapt their hiring practices to meet changing business needs. This positions organizations to stay agile in a competitive market, ensuring they hire talent with the skills to succeed today and in the future.

    Enhanced internal mobility: The system not only improves external hiring but also supports internal mobility by identifying employees with skills that could fill open roles. This reduces turnover and allows organizations to invest in their existing workforce, creating a more sustainable talent strategy. It also makes recruiters more efficient by presenting all available talent to them in one place.

    Adopting a skills-based hiring framework allows TA teams to be more agile and resilient in the face of change while gaining insight into strategic ways to leverage existing resources across the business. Those that don’t will be outpaced by their more forward-thinking competitors.

    “We know that a skills-based approach is more attractive to acquiring top talent, especially among younger generations who are prioritizing personal growth and development of their careers,” Kristin Starodub, Principal at Deloitte. “Companies who fail to focus on skills development may struggle to attract and retain high-performing employees.”

    Read The Triple Threat of Skills-Based Organizations With Deloitte to learn more about their approach to skills. 

    Implementing Skills-Based Hiring Practices

    To implement skills-based hiring, start by rewriting job descriptions to focus on the skills that really matter instead of just listing credentials. Then, use skills assessments to see exactly what candidates can do, and tap into data analysis and smart ontologies to match the right people to the right roles. By making these small changes, you’ll not only hire faster, but you’ll also boost retention and build a more diverse and capable workforce.

    Rewrite Job Descriptions 

    When it comes to writing job descriptions with a skills-based focus, Phenom X+ transforms the process by delivering hyper-personalized, highly relevant content that enhances engagement and accuracy. Traditional methods of drafting job descriptions often miss the mark, focusing on broad qualifications rather than the specific skills needed to succeed in the role. With Phenom X+, the entire process becomes more precise, impactful, and efficient.

    Key benefits of leveraging X+ include:

    • Personalized content: generates job descriptions with specific skills in mind, aligned with your company context and industry standards.

    • Engaging and relevant: produces hyper-personalized content that attracts qualified candidates by emphasizing the exact skills required.

    • Seamless integration: embeds directly into your workflow, allowing you to define skills and receive a polished job description without switching platforms.

    • Intelligent recommendations: use logic-based insights to highlight critical skills and traits, ensuring your descriptions reflect the most important aspects of the role.

    Use Skills Assessments 

    Implementing skills assessments in the hiring process offers significant benefits for both employers and candidates. By evaluating a candidate's practical abilities rather than relying solely on traditional resumes or interviews, skills assessments provide a more accurate representation of an individual's qualifications. 

    This leads to better hiring decisions, ensuring the right talent is selected for the right role. For employers, skills assessments help reduce bias, improve candidate screening efficiency, and decrease time-to-hire. Candidates benefit from a more transparent, merit-based evaluation process, gaining the opportunity to showcase their strengths in real-world scenarios.

    Leverage Data Analysis and Robust Ontologies

    In today’s world, relying on gut instincts or resumes filled with buzzwords is no longer enough. Data analysis equips you with real, actionable insights that help identify the skills your organization truly needs and find candidates who can meet those needs. It removes the guesswork, revealing hidden talent and reducing bias in the hiring process.

    With advanced analytics, you're not just filling roles — you're predicting future success and shaping a high-performing workforce. By adopting a data-driven hiring approach, you gain a competitive advantage, ensuring every hire is not only qualified but also the right long-term fit for your business.

    These insights should be supported by a continuously learning ontology, which automatically updates skill and job datasets. This approach minimizes manual maintenance, future-proofs your system, and ensures that emerging and declining skills are appropriately reflected in your analysis.

    Talent Acquisition Use Cases For Hiring Skills

    Imagine a hiring process where skills, not just credentials, drive your decisions. How might this shift transform your talent acquisition strategy? Instead of focusing on degrees, prestigious universities, or the allure of a company’s name, let’s dive deeper into the granular skills that truly matter.

    Consider this: Fit Score is more than just a tool — fit scores give recruiters the speed they need to sift through hundreds of resumes and identify the best-fit candidates for every open position. Powered by AI, Fit ScoreIt not only helps pinpoint which candidates align best with job requirements, but it also allows for fine-tuning those requirements as new insights emerge throughout the hiring process. For roles that have been filled before, Fit Score can identify an ideal candidate profile, driving better matches and speeding up the hiring process. 

    Phenom AI leverages a comprehensive data set with an integrated understanding of role-to-role, skill-to-role, and skill-to-skill relationships. 

    Phenom’s AI doesn’t just map out a candidate's qualifications; it delves into how these qualifications align with job requirements in a dynamic, nuanced way. This isn’t about checking boxes, it’s about uncovering the true fit between talent and opportunity. It also brings objectivity to the evaluation process to help decrease bias.

    Now, add in the Phenom Talent Companion, an intelligent chatbot that transforms candidate engagement. This conversational guide uses advanced AI to interact with candidates, asking targeted questions about their skills. As it gathers this precise information, it builds a robust candidate profile, which can be nurtured and engaged even if the candidate does not immediately apply. 

    With its conversational search capabilities and dynamic responses drawn from the organization’s brand content, the chatbot not only streamlines the job discovery process but also ensures ongoing engagement with potential talent and supports a skills-based hiring approach. 

    Together, these technologies don’t just enhance hiring — they redefine it, moving beyond traditional methods to deliver a more detailed and proactive approach to finding and fostering the perfect fit based on hiring for skills.

    Challenges and Solutions in Skills-Based Hiring

    Skills-based hiring holds great promise, but it comes with challenges. Resistance to change is common, and ensuring assessments are fair and unbiased can be difficult.

    Additionally, striking the right balance between skills and experience in hiring decisions can be tricky. Below are some common obstacles and practical strategies to help you overcome them, making skills-based hiring effective for your team.

    Overcoming Resistance to Change 

    Adopting a skills-based approach in recruitment and talent management can often face resistance due to ingrained practices and skepticism toward new methods.

    To overcome this, it's crucial to demonstrate the powerful impact of focusing on skills. In today’s world, skills are no longer secondary; they have become the core currency of meaningful work. This approach provides a clearer, more relevant way to assess a candidate’s true potential, going beyond the limitations of traditional credentials.

    Consider this: skills-based hiring isn’t just a passing trend — it’s a revolution. It aligns with current industry demands and significantly improves job matching. The State of Skills Report highlights this major shift, showing that embracing a skills-focused approach is not just beneficial, but essential for staying competitive.

    This shift is more than a necessity — it’s a strategic imperative for organizations looking to future-proof their workforce and gain an edge. By adopting this transformation, you can unlock exceptional talent and propel your organization forward.

    Ensuring Fair and Unbiased Assessments

    To ensure fairness and eliminate bias in skills assessments, it’s crucial to use objective, data-driven methods that focus purely on candidates' abilities. The technology to accurately measure and evaluate skills has been the missing piece, but now, that gap is closing.

    Related: Skills: The Metadata of People

    With advancements in skills assessment tools, we can now rely on objective, data-backed evaluations of candidates' capabilities. This goes beyond eliminating bias — it’s about reshaping the hiring process to better align with real-world skills.

    Adopting a skills-based approach not only promotes diversity but also enhances the accuracy of job matches and improves overall hiring outcomes. In a world where traditional methods are becoming outdated, focusing on skills could be the game-changing strategy your organization needs.

    Balancing Skills and Experience 

    While skills are becoming the key to evaluating talent, they must be balanced with real-world experience to fully assess a candidate’s proficiency and suitability.

    Skills offer a clear view of what a candidate can do today and their potential for growth. However, experience provides the context for how effectively those skills have been applied in real-world situations. Without this balance, you risk overlooking candidates who may have raw talent but lack practical experience, or those with extensive experience but without the specific skills needed for success.

    Our State of Skills Report highlights that a skills-focused strategy must be paired with an understanding of how experience enhances the use of those skills. This integrated approach offers a complete picture of a candidate’s potential, helping you better align your recruitment strategy with your business’s evolving needs and ensuring candidates are not only capable but also equipped to excel in their roles.

    How This Company Tackled Skills-Based Hiring Successfully

    With over 70,000 employees across 30 countries, this Fortune 500 company faced a surprising talent acquisition challenge: despite robust hiring efforts. After discovering that many employees were finding jobs more easily on LinkedIn than through their internal job board, the Sr. Director of Enterprise Talent Enablement realized the urgent need to enhance internal job visibility and streamline the application process to better meet employees' and candidates’ expectations for transparency and growth.

    Used in combination with the Talent CRM, the Talent Marketplace is also helping recruiters accelerate hiring efforts considerably — especially for high-volume roles. “With Phenom’s tools, we were able to hire for over 200 jobs with one person, versus 30 to 40 jobs previously,” the HRIS Director shared. “That’s a big win for us. We’ve seen an uplift in filling repeatable roles quickly thanks to Phenom’s automation and employee mobilization.” 

    Transform Your Hiring Strategy With a Skills-Based Hiring Approach 

    Embrace a skills-first hiring approach and let technology revolutionize how you identify and fill skills gaps. Here’s how to make it happen:

    • Appraise your tech stack: are your systems merely scratching the surface, or are they deeply integrated to deliver precision in matching candidates to roles? If not, it's time for an upgrade.

    • Adopt AI-powered technology: don’t settle for outdated methods. Invest in AI-driven tools that analyze vast data sets to uncover skills gaps and predict future needs with unmatched accuracy.

    • Blow up your old recruitment strategy: ditch the generic approach. Develop a recruitment strategy that zeroes in on essential skills, ensuring every hiring decision is driven by what truly matters.

    • Analyze your skills data: don’t just gather data — analyze it with intent. Identify gaps and areas for growth to continuously refine your strategy and outpace competitors.

    By diving into these steps, you’re not just improving your hiring process; you’re setting a new standard for capturing top talent and staying ahead in today’s competitive landscape.

    If you’re unsure how or where to get started, don’t sweat it: we can help. Schedule a meeting today to unlock a maturity assessment, gain a better understanding of available technology, and find out what the best next steps are for your organization

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